Friday, November 18, 2011

Attribution of Control

Self serving bias

If you won a competition, you believed that your own ability led to the success. However, if you lose, you would blame it on external circumstances such as microphone problem, judges were biased.


Over attribution

You focus on one or two characteristics of a person and attribute everything he does to these attributes. For instance, you form a perception that Jin Siong is always late because he is fat.


Fundamental attibution error
 
Overvalue internal factors and undervalue the contribution of external factors. You assume that Tan did not perform well in her work because she is lazy, not because (truthfully) she was not given enough resources and time to complete the work

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